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Achilles dashboard · Customers

Potential × Fact: where you under-earn

Maps client potential against actual purchases in a 3×3 matrix — instantly showing under-earned money: high potential, low actual.

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CRM data every 30 minutes · Works with Kommo, HubSpot and Bitrix24 · Configured to your structure

“Potential × Fact” dashboard: 3×3 matrix and the gap in money

How it works

30-minute setup — then it runs itself

01
30-minute setup
Via your CRM’s official API, no rebuild. Time zone and fields are detected automatically; a specialist sets up the dashboards.
02
Refresh every 30 minutes
Fresh deals and calls in the dashboard every 30 minutes — no exports, no Excel.
03
The AI agent Achilles analyzes
Highlights anomalies and writes insights in words: alerts, warnings, wins.
04
You make decisions
10 minutes in the morning instead of three hours with spreadsheets on Friday.

Features

What the head of sales and the owner see

3×3 matrix
Client potential × actual purchases — the whole base on one grid.
The gap in money
For each zone you see how much money is on the table.
Priority zones
High potential with low actual — whom to push first.
Field setup
Two company fields — potential and actual — and configurable zone thresholds.
Zone client lists
Jump to a specific zone’s deals right from the matrix.
Growth without new leads
The money comes from the existing base, not the ad budget.

Interface

This is how it looks in Achilles

Full view of the “Potential × Fact” dashboard in Achilles Analytics
The potential × fact matrix with the money gap for each zone.
Manager takeaway
“The high-potential / low-actual zone is 6.2M under-earned — we push it first”

FAQ

Frequently asked questions

Where does client potential come from?
From a field in your CRM (e.g. an estimate of the client’s size). The actual is the purchase total. The dashboard maps them in a matrix.
What do I do with the matrix?
Look at zones with high potential and low actual — those are the clients to push first.
Do I need to configure anything?
Point to two fields (potential and actual) and the zone thresholds — the matrix computes itself.

Try it on your data

7 days free — no card

30-minute setup. Request a demo — we will show Achilles on your numbers.

Get a demo on your data → Sign up yourself